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MC Hammer Promotes Twitter, Facebook at Harvard

Posted Sep 1st 2009 7:00PM by Nadeska Alexis
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If you haven't been keeping tabs on MC Hammer recently, rest easy knowing that in addition to his current A&E show, 'Hammertime,' the energetic 90s rapper has kept busy by ruthlessly promoting his "brand" and simultaneously teaching others how to promote their brands just as efficiently.

Hammer, real name Stanley Kirk Burrell, appeared before a crowd of professionals at Harvard University yesterday (Aug. 31) to offer his input on the benefits of social media platforms. His involvement with the Gravity Summit conference on social media marketing gave him a chance to explain why sites like Twitter could be profitable in the market place.

"I'm both an entrepreneur and a brand,'' he said. "Being in the center of my universe is important to me. That's what Twitter lets me do. . . . I want to get out in front of the conversation.'' Hammer, who wasn't able to present an actual strategy for finding the profit margin in social networking sites, seemed to believe that his sheer enthusiasm was enough to sell the crowd. After declaring that he got involved with sites like Facebook and Twitter early on because of the number of users the sites attracted, he firmly declared to the crowd that there must be a way to "sell those people something!'' Prolific.

And when a curious member of the audience asked Hammer to weigh in on whether or not all musicians should make it a priority to use Twitter, the reality TV star responded with a -- er, well thought out answer, explaining that being in the public eye could be a bad idea for artists who lack credibility. "I happen to know that a lot of guys who are known for their love songs don't actually know anything about love,'' he said. Although it's unclear exactly what bit of knowledge Hammer bestowed upon the patient crowd, we can certainly derive from his Twitter account that he enjoyed his visit to the Ivy League school. "Wheels up !!! Leaving Boston.....Harvard.... loved it!" he wrote.

Filed under: Hip-Hop, Don't Call It a Comeback, Side Gig
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Lisa

Just the fact that the whole first page of comments are those insidious spam ads tells you something about who gives a rat's ass for what MC Hammer has to say about enterpreneurialship...When I read the title, I thought he was getting an honorary doctorate...for what, I would have no idea!!! What a loser!!!

September 05 2009 at 7:26 PM Report abuse Permalink rate up rate down Reply

Terry

I am usually not for spam but on this occassion I am glad this site and article got spammed. Chalk this one up for spam, spam the ham!!!!

September 05 2009 at 6:34 PM Report abuse Permalink rate up rate down Reply

Mikki

Please keep your comments relevant to this blog entry.

Off-topic, promotional or otherwise inappropriate comments will be removed.

September 05 2009 at 4:10 PM Report abuse Permalink rate up rate down Reply

Mikki

Why does AOL allow people to put up ads in comments section?

AOL has continued to go down hill, allows filthy language to continue in chat rooms, continues to knock people off line, and refuses to put in place some sort of software to stop people from placing ads in areas that they don't belong in.

AOL is letting these people have FREE advertising!

September 05 2009 at 4:08 PM Report abuse Permalink rate up rate down Reply