Getty Images
In an effort to feed one billion African children, 50 announced a partnership with New York company Pure Growth Partners last month, to release the Street King Energy shot -- a fortified natural juice supplement that contains no caffeine or sugar. The proceeds from each sale will go towards providing one meal for a child in Africa.
Finally addressing the SK movement in his new video, 50 discusses the importance of fighting world hunger, charging his fans to recognize their relative privilege. "I grew up without money, but I didn't grow up hungry. It's a lot of people out there that are actually hungry, actually dying of hunger. And I feel like it's our responsibility to come together and do things to create a solution for this actual problem," 50 explains.
"What I've seen from this actual run, when I was out in Africa was unbelievable, the devastation and desperation of people who don't know when they'll receive their next meal, or if they're going to receive their next meal," he continues. "I want to feed a billion kids and I need your help to do it. I need you to utilize your energy, your voice, to provide additional motivation for me at times. My new project is called SK, Street King and y'all know the plan. I just told y'all the plan. I want to feed a billion kids."
For more information about 50 Cent's Street King initiative, click here. Too bad he didn't have the same compassion for Young Buck.
Watch 50 Cent's Street King Video #1
Watch 50 Cent's 'In Da Club'
Follow @theboombox on Twitter | Like Us on Facebook | Sign Up for Newsletter
Download 50 Cent Songs | Buy 50 Cent Albums
Kellie Pickler Named 'Dancing With the Stars' Champion
J. Cole Performs 'Born Sinner' on 'Late Night With Jimmy Fallon,' Reveals Competitive Spirit Against Kanye West
Kellie Pickler Gets Puppy Surprise After Moving 'Dancing With the Stars' Performance
Blake Shelton Joins NBC in Organizing Oklahoma Tornado Benefit Concert
Beyonce Releases New Anthem, 'Grown Woman'
Charlie Sheen Gets Back To His Roots
Toby Keith Returns to Help Family, Friends in Moore, Oklahoma
WHOOPS! Obama Makes Big Gaffe
Black Hippy Release 'U.O.E.N.O.' Remix
Candid Portraits Of Strippers After Hours
Mariah Carey's Dress Busts Open During 'GMA' Performance
Mariah Carey Curses And Busts Out Of Dress On Live TV
Blake Shelton's 'Healing in the Heartland' Benefit Show to Include Reba McEntire, Miranda Lambert More
That's An Interesting Look, Madge
Miranda Lambert's MuttNation Foundation to Aid Moore, Oklahoma Animal Rescue Efforts
Jury Foreman: '18 Days Of Testimony Hurt' Jodi Arias
AMAZING PHOTO: UFO Spotted Over San Diego
What It's Like To Talk To A 2-Year-Old
16 Pasta Dishes Worse Than Yours
Killed Soldier In London Attack Identified
Best Friends Reportedly Die Holding Each Other In Tornado
Rapper Accused Of Faking His Own Death To Escape Payments
Danny Tanner Is Fighting With Topanga
New Trayvon Martin Evidence Features Incriminating Photos, Texts From Teen
Luke Wilson Caught Staring At Fan's Chest
Teenager's 'Awww'-Inspiring Drawing Wins Big At Google
LISTEN: Terror Inside Elementary School As Tornado Hits
Pope Francis Says All Who Do Good Are Redeemed - Atheists Included
WATCH: Police Force Shows Up To Support 5-Year-Old Who Lost Her Dad
Surgeons Remove Giant Hairball From Tiger
Jodi Arias Jury DEADLOCKED
LOOK: Photoshop Mistake Is Seriously Cringeworthy
Mum-Of-Two Faces Down Woolwich Attack Suspects
