The Chicago native teamed with fashion filmmaker Ruth Hogben and photographer Nick Knight's SHOWstudio for the black-and-white clip. As the effort commences, a warning flashes on the screen: "Strobe effects are used in this video." Subsequently, the word "lost" pulsates in a variety of languages before the video's title does much of the same. A woman then appears lying on a opaque floor before clouds appear and Kanye West enters the picture, decked out in a studded fitted cap, jeans and sneakers.
A group of anguished females in white T-shirts show up, seemingly trapped in a city before high-rise buildings pull apart to let sunlight in as they thrash about.
Watch Kanye West's "Lost in the World" Video
Watch "Kanye Professes Love for Kim Kardashian in New Song"
See Photos of Disappointing Album Covers
- Missy Elliott, 'Da Real World'
- Foxy Brown, 'Chyna Doll'
- 50 Cent, 'The Massacre'
- R. Kelly, 'R. Kelly'
- E-40, 'In a Major Way'
- Drake, 'Take Care'
- Tyrese, '2000 Watts'
- Chris Brown, 'Exclusive'
- Lil Wayne, 'Lights Out'
- Ciara, 'Evolution'
- Rihanna Black Hair
- Hip-Hop and R&B Musicals
- 10. 'You Got What I Need: A Love Story' -- Starring Biz Markie
- 9. 'The Birth of Big Baby Jesus' -- Starring Ol' Dirty Bastard
- 8. 'Daily Mathematics' -- Starring the Wu-Tang Clan
- 7. 'The Invention Of Sex' -- Starring Trey Songz
- 6. 'Lost One' -- Starring Lauryn Hill
- 5. 'An Officer and a Gentleman' -- Starring Rick Ross
- 4. 'Everyday Is My B'Day' -- Starring Beyonce
- 3. 'Allow Me to Reintroduce Myself' -- Starring Jay-Z
- 2. 'Yeezy Taught Me' -- Starring Kanye West
- 1. 'The Exorcism of Roman Zolanksy' -- Starring Nicki Minaj
- Lucky Artists
- 10. Christina Milian
- 9. John Legend
- 8. T-Pain
- 7. Ashanti
- 6. Ja Rule
- 5. Pitbull
- 4. Cassie
- 3. DMX
- 2. Lil Wayne
- 1. Lil' Kim
- Hip-Hop Quiz
- 1. Which of these jobs best describes your daily 9-to-5?
- 2. When you wake up in the morning, the first thing you throw on is:
- 3. You've just won the lottery. The first car you run out and buy is:
- 4. The person you'd want most to sit shotgun in your new ride is:
- 5. Your idea of a fun night on the town is:
- 6. Your idea of a "classic" video is:
- 7. Your drink of choice is:
- 8. In your spare time, you'd most likely be spotted:
- 9. Upon seeing your date get hit on at the club, you calmly:
- 10. You'd prefer to prove your hip-hop cred by:
- Nicki Minaj